Connection Cafe

SEPTEMBER 23, 2010

Author: Jordan Viator. Last week I had the opportunity to speak with Judy Chang of PayPal and Debbie Swider of the ASPCA on “ 10 Tips to Jumpstart Your Nonprofit Social Media Plan ” with examples of some of the amazing success the ASPCA has seen through growing its social media plan.

Social Media 54

Social Media Tips Media Social 54

Connection Cafe

JUNE 25, 2010

Author: Jordan Viator. How much is your online fundraising augmenting offline efforts? Was the social media plan you implemented worth the time you spent running it? In starting, define what metrics should be measured per social media tactic employed and ensure all meaningful elements are measured.

ROI 51

ROI Social Media Measure Metrics 51

Connection Cafe

JANUARY 14, 2010

Author: Jordan Viator. Well, I decided to give it my best shot, starting with social media. Top 5 Lessons Learned in 2009: Social Media. Social media just brings everyone a little bit closer to each other. Social media is a part of their everyday life. It’s growing … fast.

Social Media 35

Social Media Lesson Learning Media 35

Connection Cafe

JANUARY 8, 2010

Author: Jordan Viator. The lifetime value of a donor who engages with a charity through online and offline channels is three times more than that of those who engage offline or online only. Use social media to reach the next generation of supporters. Increase fundraising for participant-led events.

Jordan 30

Jordan Offline Channel Exercise 30

Connection Cafe

MARCH 11, 2010

Author: Jordan Viator. My favorite part of SXSW in recent years is the flood of nonprofit and socially conscious topics, speakers and movements that are becoming more prevalent on the line-up. The lounge will be the place to meet the best and brightest socially-conscious Geekeratti at SXSW and catch some unplugged local music.

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Conference Government Social Media Influence 38