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The Five Building Blocks of a Digital Advocacy Campaign, Part 1: Tell an Impactful Story

Media Cause

We call this process of information-gathering the “discovery” phase. The goal of the discovery phase is to understand what your audience cares about, what their values are, and what are their anxieties or concerns. . And they certainly don’t want problems that seem insurmountable like sexual violence or homelessness.

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What you need to know BEFORE you start a nonprofit

Get Fully Funded

The needs assessment is a learning and listening phase. Think about your audience as someone who doesn’t know anything about food insecurity, homelessness, first generation college students, or animal abuse. Choose a branch that is close to home to make your life easier. Be humble, and accept that you don’t know everything.

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[VIDEO] The Board’s Role in Fundraising & Resource Development

Bloomerang

They have full-time jobs, they’re dealing with diseases, they’re getting COVID shots. It just suddenly means they got caught up in life and they’re busy and they need to be reminded. . Just remember, it is not personal if they don’t give, it’s just life. They’re busy just like you.

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[VIDEO] Demystifying the Grants Lifecycle: Grant Seeking Lessons and Pro-tips from the Field

Bloomerang

Rachel Sacks, MPH will help demystify all five phases of the grants lifecycle: identifying well-aligned prospects, cultivating funder relationships, preparing compelling submissions, maintaining grants through stewarding and reporting, and submitting renewals. My team thinks of the grants lifecycle as having five phases.

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Small Groups Can Change the World: An Interview with Marianne Manilov of The Engage Network

Have Fun - Do Good

I think they did a great job of trying to give people 10 actions, but a lot of it was "Change your light bulb," or "Buy a Prius." A team from Circle of Life , and myself, went around and started studying organizing models. He's the founder of this network called The Purpose-Driven Network based on the Purpose-Driven Life book series.

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