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8 Top Corporate Giving Trends to Watch in 2024 + Examples

Nonprofits Source

In the world of philanthropy, the coming year promises innovative corporate giving trends that can benefit both nonprofit fundraisers seeking support and corporations eager to make a meaningful societal impact. With these developments come patterns that impact the philanthropic landscape. Employee Giving Is On The Rise.

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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

Evaluation and Impact Measurement: Methods for assessing the effectiveness and impact of nonprofit programs. Leaders can use data to demonstrate the impact and effectiveness of existing programs, showcasing success stories, participant feedback, and measurable outcomes. Surveys can be a great tool for this.

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What is Corporate Giving? The Ultimate Guide to Earning More

Nonprofits Source

Matching Gifts By far, the most popular form of corporate giving is matching gifts, with 65% of Fortune 500 companies offering matching gift programs. The concept of a matching gift is simple: An employee contributes to their nonprofit of choice, and their employer matches their donation at a predetermined ratio.

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Phonathons: The Fundraiser’s Ultimate Guide & 15+ Top Tips

Double the Donation

One thing that phonathons have historically struggled with has been identifying donors who may be eligible for a matching gift from their employer?—and So how do you optimize matching gifts in your phonathons? Train callers on matching gifts. Include matching gifts in call scripts. Gift confirmation: Success!

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Using Prospect Research to Improve Your Ask: 5 Tips

Achieve

Prospect research is typically associated with the major gift solicitation process. Wealth screening is a valuable process because it allows you to narrow your major donor search to those who are wealthy enough to make such a gift. Prospective donors will want to know exactly what their gifts will be used for. fundraising plan.

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Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Get Fully Funded

Participants become your fundraisers by asking for pledges and raising money from their friends and family to sponsor them in the event. And make sure there’s a way for people to give, whether that’s Gift/Pledge cards on the table by the door as they leave or their tour guide asks for their support at the end of the tour.

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Matching Gift Campaigns For Giving Tuesday

Qgiv

With a Giving Tuesday matching gift campaign, they can! But how do you set up a matching gift campaign for Giving Tuesday? A matching gift campaign is a fundraising strategy in which donations are matched by a matching gift donor, often at a 1:1 ratio. Why do matching gift campaigns matter?

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