Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 10, 2009
Take for example Big Warm Up , a campaign by Lands End to encourage people to donate winter coats to homeless people. This cause-related campaign has a big fancy web site and nonprofit partners. Some will launch sooner, while others have already swung into action. Whenever I get this question, I wonder myself.
Whole Whale
SEPTEMBER 8, 2023
Key Takeaway #2: Spotlight Your Mission as the ‘Hero’ In the book, Ogilvy realized in a flash of insight that taste was irrelevant for whiskey – it was brand image alone that motivated purchases. A charity combating homelessness should feature stories of providing shelter, not just cute mascots.
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Connection Cafe
JULY 11, 2013
For nonprofits, this could mean higher rankings for local mobile searches on homeless shelters, animal adoption or volunteer opportunities. It’s often tough enough for nonprofits to make sense of web analytics. Or having unplayable videos on mobile devices, such as ones that require Adobe Flash. Mobile Analytics.
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 21, 2010
Note from Beth: Every now and then, I get asked when did you first discover the power of the social web? At this year's SXSW, I was invited to participate on a flash panel about women and technology conferences which ended up being about mentoring. to help promote awareness of homelessness in America.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 18, 2007
The social web makes it easy for your find people with exactly the same passion. A nonprofit organization that provides support for homeless in Northern, CA found references to homeless people on restaurant blogs and used what they learn for a fundraising campaign. Business Opportunities Web Blog Network. Hiring people.
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