Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59

Lesson Fundraising Digital Test 59

Get Fully Funded

DECEMBER 4, 2022

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Draft your pitch as an email with the subject as the headline you would like to see. Start with a headline that summarizes your news. For the subject line, write the headline you want to see.

Story 122

Story News Press Local 122

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

One hopes that nonprofits deciding to roll their own social networks, aren't creating their own social silos and have gone into it with a solid strategy, clear objectives and measurable metrics , and can evaluate the ROI. Jonathan Coleman's slide show, You Can't Raise $$$ if People Can't Find You on SEO fundraisers. What do you think?

Social Network 50

Social Network Nptech Tag Network 50

Connection Cafe

AUGUST 21, 2017

Years ago, I was hired to launch an nonprofit’s online communications and digital fundraising program, but there was a lot of resistance to incorporating major donors into the online program. Create Personalized Online Fundraising Appeals . Once you have the answer, create special opportunities like: DIY fundraising campaigns.

Gift 27

Gift Digital Online Pledge 27

Nonprofits Source

FEBRUARY 25, 2017

Responsibility for online initiatives falls to staff with other activities, like fundraising. Ask the candidate/vendor to evaluate areas of improvement on your site. Seeing as humans have the attention span less than that of a goldfish , you may need the extra time to focus on storytelling.

Content 40

Content Leadership Marketing Files 40