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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

54% of donors worldwide prefer to give via credit or debit card. 4% via mobile app/wallet. The number of new donors giving to charity declined by 7.3% The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). million) due to spam filters ( EveryAction ). 11% via direct mail/post.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

“I hear people say all the time that email is underperforming or dying, but that certainly hasn’t been the case for us,” said Rebecca Sparenberg, vice president of digital marketing for the Humane Society of the United States in Washington, D.C. Research backs this up. That is something the American Cancer Society has long done. “If

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Five Online Fundraising Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

1) Launch a new website that is mobile-optimized. Tools such as Wix , Weebly , and Squarespace enable small NGOs to launch modern, well-designed websites that are mobile compatible and easy to update. It’s important to be aware that e-newsletters that are sent BCC often trigger spam controls and are blocked by email servers.

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6 Ways to Keep Your Organization Secure

Tech Soup

Like most nonprofits, your organization likely deals with a lot of data: donor contacts, details about the clients you serve, and data collected in the field. For the entire month of October, TechSoup and many of our donor partners will be participating in National Cyber Security Awareness Month (also known as NCSAM).

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The Nonprofit Fundraising Strategic Plan Guide

Everyaction

A well-laid asset inventory will allow you and your fundraising team to identify and showcase the elements of your nonprofit’s work that donors can weigh and then (hopefully) deem worthy of their support. How can we better mobilize and empower our volunteers, staff, and supporters to “carry our torch?”. Volunteers + Current Donors.

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Should Nonprofits Focus on Email or Facebook?

Connection Cafe

Nearly ubiquitous in the United States. Spam filters serve as email’s natural predator, but even something as common as low open rates can get an organization’s messages sent to the “other” folder in the inbox. How can we take advantage of the strengths of each medium to get more out of both? .

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Software to Grow Your Nonprofit

Tech Soup

" Your nonprofit’s website is the first interaction that many people in the community, including constituents, donors, and grant makers, have with your organization. Check out our breakdown of donor management tools to help make a more informed choice. Start Fundraising. Learn more. cents per minute, per participant ($1.65