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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Building a donor-friendly website is a complex job – part marketing and part technical. You know what it is, but donors and others will struggle. Let’s break it down: Logo: Your logo is an image that gives people a feel for what your organization is about. Make sure donors get a thank you! Colors: Colors are so important.

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Donor Acquisition: 3 Donation Form Tweaks that will Quickly Improve Online Fundraising

Connection Cafe

There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Here are three things you can do today, without reworking your entire online strategy, to have an impact in acquiring new donors. Don’t distract them!

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Encourage Donors to Spread the Word by Sharing Their Personal Experiences With Your Organization. We want our donors to be advocates. Finally, take heed when Young talks about building relationships with their donors that will hopefully last for years. Tap Into the Power of Social Proof.

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

You’ll reach donors where they’re at and maximize your marketing budget. WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. For the feature image, they used a photo of Rani looking directly at the camera. How can you break through the noise?

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How to write a year-in-review recap (that doesn’t sound like one of those season’s greetings letters) for your organization

Whole Whale

You know the moment: You’re going through your mail when you catch the hint of a red envelope. It’s hard to get that image out of your head when it comes time to recapping the year your organization’s followers. Chances are your organization’s successes in the past year were thanks to the support of countless donors and advocates.

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