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News Media: Take Responsibility for Your Influence

Have Fun - Do Good

Browsing the headlines on The New York Times , CNN , USA Today , and Google News'' sites is one long litany of horror: Murder. Natural disasters. It''s time for the news media to take responsibility for its profound influence as the storyteller of our time. I''m tired of the news. Selfishness. Fighting in Congress.

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22 Email Ledes That Always Work!!

M+R

Striving to make storytelling work given the constraints of time, space, the boss’s demands, evolving trends, and how dang hard it is to draw horses. Quote out of context” — now here’s the context An out-of-context quote gives your reader a reason to keep reading in order to understand, and a quick way to dive into storytelling.

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10 Ways Nonprofits Can Use Blogs and Bloggers to Support Their Cause

Have Fun - Do Good

About 100,000 new weblogs were created each day According to the Pew Internet & American Life Project report, "Bloggers: A Portrait of the Internet’s New Storytellers" from July 2006: 8% of Internet users, or about 12 million American adults, keep a blog. Today, the blogosphere is doubling in size approximately every 230 days.

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Taking Major Gifts Online: Tactics for Going Digital

Connection Cafe

Personalize the donation forms and autoresponders for major donors so that the headline, opening statement, and donation amounts, reflect messaging for specifically for them. Storytelling tip I attended a terrific session at the Bridge Conference around creating more authentic content with citizen storytellers.

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