Digital Headline Issue Storytelling 
Tech Soup
SEPTEMBER 7, 2017
Evening meals sometimes went on for hours as we continued our storytelling. When I began writing proposals, storytelling was the only way I knew to convey the problems my organization faced and what we were doing to overcome those problems. But storytelling still plays a prominent role in all requests that I write.
Get Fully Funded
FEBRUARY 9, 2021
A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Write a headline for your story that tells the visitor what your organization does. You want your graphics to help visitors quickly understand the issue.
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Nonprofit Tech for Good
NOVEMBER 7, 2020
Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another. WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. The Mission Continues: Dustin’s Story.
Get Fully Funded
DECEMBER 4, 2022
There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Get Your Nonprofit’s Story in the News Here are the steps for getting coverage of your organization’s work in newspapers, TV news, and digital publications: . Frame the issue as urgent.
M+R
JUNE 7, 2023
Read time: 9 minutes We work across a range of issue spaces at M+R, including immigration, reproductive rights, LGBTQ+ rights, criminal legal system reform, affordable housing, and countless others. to consider the following questions: Who needs to hear more about the advocacy work for a given issue? What is our ideal headline?
CauseVox
MAY 11, 2021
In the digital age, algorithms rule. Controversial and provocative topics, large international events, and clickbait news headlines always float to the top due to the amount of engagement they receive (positive and negative). Digital marketing success requires grit, authenticity, and the willingness to take risks.
Greater Giving
NOVEMBER 9, 2023
Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. Issue areas: Your nonprofit might tackle multiple issue areas in your community under one umbrella cause.
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