article thumbnail

Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

Best Practices for Donor Acquisition and Retention Through Direct Mail. After you collect the relevant data, look at your school’s fundraising history and donor demographics to better predict the success you could have with direct appeals. Consider both demographic and psychographic characteristics when defining your segments.

Mail 109
article thumbnail

Is the Higher Education Pipeline Shrinking or Just Taking a Nap?

sgEngage

The ongoing conversation about student debt and the value of a college credential exacerbates the issue for higher education institutions. do not feel their education was worth the cost, colleges and universities have to work harder and smarter to recruit, enroll, and retain students.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 ways to boost your association’s revenue in 2021

Nimble AMS

Member demographics are changing. Today, Millennials in the workforce represent the largest segment of the working population and GenZ is the latest demographic of student and early careerist members. ?. 76 percent of members join an association as a student, recent grad or within the first 5 years of employment. ?.

article thumbnail

6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

Building relationships with all of your supporters can strengthen your donor retention rate and help your nonprofit raise more funds over time. Vs. “Donors’ tireless support and the generosity of our local community helped get 100 laptops into the hands of local students interested in pursuing computer science careers.”

Donation 110
article thumbnail

Six Steps On The Leadership Journey Of Development Professionals

Bloomerang

You’re able to see, for individual donors and for the organization overall, the number of asks made, gifts obtained, average size of major gifts and donor retention rate. Demographics: Foundations and corporate funders will want to know who is benefiting from your nonprofit’s services. Do you serve K-12 students?

article thumbnail

Beyond Personas: Data-Driven Audience Insights and How to Use Them

M+R

Delivering a supporter-intuitive direct response program today shouldn’t rely on gut instincts, staff opinions, and stereotypes—especially when organizations have the ability to rely on a combination of behavioral data and enhanced demographics. ICYMI: Takeaways from our Roundtable on lifting the Pell ban for incarcerated students.

article thumbnail

Enhancing Student Success Across Campus with Western Michigan University + Salesforce

Cloud 4 Good

Western Michigan University (WMU) is a large, public research-intensive university that has been helping students reach their potential through a pursuit of purpose since 1903. Around 20K students find that purpose each year across a range of undergraduate and graduate programs at WMU. Solidifying Student Success.

Michigan 115