How Make-A-Wish is Telling New Stories with Audience Personas
See3
APRIL 9, 2024
These personas were developed into print materials — including a deck of cards, posters and a flip book — which all help put Make-A-Wish’s audience top of mind for their communications staff. When you think of Make-A-Wish, what’s the image that comes to mind? Push your organization to start telling new stories.
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