M+R

DECEMBER 8, 2023

They pass important information to your CRM or analytics tracking system and website. Mainly this comes in the form of Urchin Tracking Modules (UTM) parameters, which allow us to add broader tracking details, like channel, source, or campaign. ” It’s a normal, manageable change—but still one we need to be ready for.

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Connection Cafe

MARCH 15, 2021

This one meme sums up the whole concept of retargeting and remarketing. 97% of people who visit your website for the first time leave without making a purchase. Searching for a particular product/service or visiting your or your competitor’s website is a sign of intent. Someone visited your website.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Perhaps they can not get a Facebook ad budget approved or they are simply stuck in the outdated “social media is free” meme. In fact, one of the most in-demand job skills for digital marketers and fundraisers is knowing how to effectively use social media advertising channels and Google Ads.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2010

Chad graciously agreed to write up a guest post — and start a meme asking nonprofit and social media folks to add their favorite social media tactic in the comments below or using the hashtag #50smt and aggregated here. The Facebook Like button is one of the best ways to drive traffic to your website and blog content.

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Whole Whale

MAY 8, 2020

Maybe you’re setting up a Facebook campaign for the first time, or maybe you just can’t remember the difference between a meme and a GIF. You may reach out to someone who liked a competitor’s post or to someone who wrote something positive or negative on your channel. Users search by location so adding yours could be useful. .

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Amy Sample Ward

FEBRUARY 22, 2010

Nor does it require that we leave our human faculties at the on switch – the internet democratizes the channels. They work like memes, the speed people react and join in. Susan Pointer: Majority of our advertising is contextual – the search you made and the content on the page. It’s about scale.

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