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grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

Says Giller, “Our theory of change is engaging users around content that shows how being green can reshape our world can empower personal behavior change and ultimately impact society at large. We view our social media channels as a fun on ramp to our ladder of engagement. It means we have to be nimble and responsive.”. Source: grist.

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How to Improve Your Website’s Emotional Appeals: 5 Tips

Pamela Grow

Gather insights through surveys. Surveys allow you to hear directly from your supporters about what motivates them to give. Send a survey to your donors and volunteers with questions about why they support your nonprofit and which aspects of your mission resonate with them the most. Use colors intentionally.

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[VIDEO] Using WhatsApp to Increase Engagement with Multicultural Communities

Bloomerang

all the green is WhatsApp. So people right now are on WhatsApp and we can use it as a way to start a new channel of conversation with people that is complimentary to how we already communicate with volunteers, with donors, with, you know, our support base. It’s because it’s a way to connect to their families back home.

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[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

I’m wearing my Bloomerang green today. But January is a great time for you to think about a new donor survey for all those new donors that you might have brought in through GivingTuesday or through end-of-year. Big green contrasting lime green color, donate today. “Is there a website that scores headlines?”

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

According to the 2014 Content Marketing Report, 92% of the nonprofits surveyed are using content marketing. Wild Apricot’s Small Membership Insight Survey has some Good News About Millennials and Meetings. There’s been a lot of talk about the results of the 2013 Fundraising Effectiveness Project Survey. Connections.

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6 Types of Nonprofit Web Design and When to Use Them

Nonprofits Source

These layouts usually have few user interactions (like surveys or social sharing buttons) available. These layouts also prioritize showing the most important elements of the page, like the headline of a blog post, at the top rather than decorative elements. That’s where more creative, dynamic media comes in. Choose just a few images.

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