Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 10, 2009

With the big holiday charitable giving season just around the corner, there's a host of cause-related giving campaigns waiting in software launch and nonprofits gearing up for their end-of-the-year efforts. Take for example Big Warm Up , a campaign by Lands End to encourage people to donate winter coats to homeless people.

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Whole Whale

SEPTEMBER 8, 2023

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. A charity combating homelessness should feature stories of providing shelter, not just cute mascots.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2010

At this year's SXSW, I was invited to participate on a flash panel about women and technology conferences which ended up being about mentoring. Even if you have the most awesome web site, campaign, or cause out there, you need a thoughtful and dedicated community behind it in order for it to be successful. She did a fantastic job.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 13, 2012

We turned on CNN and watched together as scenes from New Jersey and New York flashed across the screen. Hurricane Sandy caused over 100 deaths in 10 states and left more people in the dark than any other storm in United States history. The homeless population in the city doubled to 80,000.

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Bloomerang

SEPTEMBER 3, 2021

However, as you became more well-known in the community, the list of supporters who contribute to your cause continued to grow, making maintaining one-on-one personal communication increasingly challenging. . Donors who actively give feedback to organizations are likely invested in that cause and want it to succeed.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2007

A nonprofit organization that provides support for homeless in Northern, CA found references to homeless people on restaurant blogs and used what they learn for a fundraising campaign. It lets you tap into a stream of people who care and may be committed to your organization, cause, program, or subject area. Another example.

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