Here’s Why Blended Asks Should Be A Strategy In Your Fundraising Toolbox
Bloomerang
DECEMBER 27, 2021
Do you think a donor wants to be asked for a capital gift in April, a bequest gift in July, and an annual gift in November – all in the same calendar year? You’re asked to consider a gift 5X your normal gift (a pretty standard ask guideline for capital campaigns). No, they don’t. The capital campaign goal is $1 million.
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