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Great reads from around the web on July 8th

Amy Sample Ward

Much Older. - "Analytics company iStrategyLabs has examined the demographics stats from Facebook (Facebook)’s Social Ads platform, and they’ve reached some very interesting conclusions. I love posts like this because I always find at least one new tool to play with and test! " Tags: roundup bookmarks.

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Generating Buzz: Using Social Media to Drive Website Traffic

NTEN

I spend a lot (and I mean a lot) of time trying to figure out how to use social networking, bookmarking and news sites to enhance the National Wildlife Federation's online presence. The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same.

professionals

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[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

I’ve tested it. Test, test, test. Test everything in your email. Test every link in your donation form. Test every link on your path to your donation form on your website. You’re going to start writing everything and testing it and scheduling it in October. . So humor me.

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[VIDEO] Measure Of Success: Creating Tools And Process To Report Impact

Bloomerang

” or, “before this particular educational series, we’re going to do a pre-test, we’re going to do a post-test afterwards, that’s going to be created. I personally love using bookmark-type magnet postcard-type, I guess, handouts or alternative needs lists. This is a nice visible one.

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5 Practical Reasons Why You Fail To Get Digital Marketing Results

Nonprofits Source

Continuing with the page above I can dive into the page level specifics over the last week to view its performance: There are two main stats that jump out at me: Average time on page. Maybe they’re searching for a particular stat or they are spending time reading through the different statistics – it’s hard to know.

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