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Great reads from around the web on August 15th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). And now the social networking giant is poised to delve even deeper into users’ messaging activity with a new mobile app with SMS-like functionality."

Web 108
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NetSquared: In the Beginning

Tech Soup

Online social networking was just being born. The idea was to embed the functions of existing social sites like Meetup , Flickr , and del.icio.us. social bookmarking (now called Delicious ) by using their APIs on the site. (An But we’re much more connected online — for better or worse.

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Google+ – Yi-Tan Call Notes

Beth's Blog: How Nonprofits Can Use Social Media

According to Warren, Google looked at the mental model of the person who isn’t sharing online and how Google could inspire them to share with more trust and control. Warren referenced 1/9/90 rule of online community sharing – that 90% of people lurk, 9% share regularly, and 1% share a lot.

Google 90
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Listening Curriculum: Draft - What you think?

Beth's Blog: How Nonprofits Can Use Social Media

You'll also need to search on keywords or phrases that might uncover a client need or perception. To figure out your keywords, do a little brainstorming offline and then maybe use some online keyword tools. There are many other readers - here's a comparison of features from Wikipedia. URLs for your blog, web site, online community.

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Guest Post by Gaurav Mishra: The 4Cs Social Media Framework

Beth's Blog: How Nonprofits Can Use Social Media

Some user curate user generated content, by tagging it on social bookmarking websites, voting for it on social voting websites, commenting on it, or linking to it. Collective action goes one step further and uses online engagement to initiate meaningful action. The Third C: Community.

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2.0 Culture Wars: Luddites and 2.0topians

Museum 2.0

was coined in 2005 and has a Wikipedia page and several bloggers, conferences, and active debates surrounding it. They don't just keep bookmarks, they Digg things and save them to del.icio.us. Does my virtual pet really need a social network? I've been doing some reading recently about 2.0 Unclear application.

Culture 20
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Guest Post by Angus Parker: Review and Book Giveaway - The New Community Rules by Tamar Weinberg

Beth's Blog: How Nonprofits Can Use Social Media

It starts off with a brief introduction to what social media is, follows with how to set goals, gets into the specifics of what to do, and finishes off with how to measure your results. Tools touched on include: blogs, microblogging, social networks, social bookmarking, social news, Q&A websites, photography, video, and podcasting.

Review 88