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Boosting Your Association's Revenue with Attractive Microcopy

Association TV

Microcopy is any short bit of text on a website or app. If your website is the restaurant, your microcopy should be your flashing neon bathroom sign (Not literally of course). We particularly appreciate search bar suggestions, like how Spotify invites users to search not only a song title but an artist or a podcast too.

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Prioritizing Your Web Marketing Budget - What Slice of the Pie Should Social Media Get?

Beth's Blog: How Nonprofits Can Use Social Media

.  (Resource list and Powerpoint Here ) Here's a screen capture of one of the slides that illustrates the structure they used: They divided the pie into equal thirds as follows: Website (as a home base).   I kept wanting to blend them. Homebase: Home base is your website and it could also be your blog or both. .

professionals

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Do-Good Tranquilista: Interview with Kimberly Wilson

Have Fun - Do Good

One of the places I go for inspiration during my day is to the books , blog , podcast, and Twitter feed of Kimberly Wilson. Below is an edited transcript of my November 3rd interview with Kimberly for the Big Vision Podcast. I have a candle burning right next to me during this podcast. I love tea.

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Groundswell Book Club Part 2: Talking

Museum 2.0

The next level is to produce your own talk, via profiles on social networking sites, a twitter feed, flickr group, blogs, podcasts, or online video. For a big organization, creating a blog, podcast, or even a Facebook page requires an "initiative" complete with editorial plans, topic strategy, etc. Do you want to raise brand awareness?

Museum 20
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[VIDEO] How to Tap Into Gen Y & Z Donors

Bloomerang

So if you’re interested in that or just curious, you can check out our website. I have a feeling that if you listen to any fundraising podcast or read any fundraising blog or publication, you’re probably going to see her name if you haven’t already. We’re pretty easy to find. But Dom is awesome. Absolutely.

Video 130
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Kevin Danaher of Global Exchange Talks about the Global Citizen Center

Have Fun - Do Good

Below is a transcript of my interview with him for the Big Vision Podcast. If you check the website globalcitizenscenter.org , you can get on our mailing list for our little email newsletter, which only comes out every month or two. You can also check out the greenfestivals.org website where you can listen to our speakers.

Global 40