Remove Benchmark Remove Chart Remove Comparison Remove Report
article thumbnail

5 Good Nonprofit Infographics

sgEngage

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Good Nonprofit Infographics Posted by Steve MacLaughlin on April 12th, 2011 Who doesn’t love a good infographic? Read the entire report to learn more about global trends.

article thumbnail

Overcoming Declining Nonprofit Website Traffic

Connection Cafe

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. The study reported traffic decreased across 18 of 19 nonprofit verticals , with Canadian organizations being the exception. (It Setup Google Analytics to do a year-over-year comparison.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Nonprofit Web Design Process Part 2a: Analytics Data as User Research

Connection Cafe

To establish benchmarks for measuring success of our design efforts. Once we get access to a client’s Google Analytics data, we first establish a timeframe for reporting. Once we’ve set the timeframe, we then start digging into the data to answer some key questions: What are some benchmark stats for improvement? Methodology.

article thumbnail

NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

It is a flow chart that calculates business performance taking into account not only whether the company had a profit, but whether that profit was good enough relative to the assets it took to generate it. Over those 80 years, the chart has been polished, refined and so deeply embedded in business thinking. Secondary research reports.

ROI 50
article thumbnail

Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). So, here's a comparison between last year and this year and another opportunity to consider improvements. Technorati ???Authority???