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The Power of Influencer Marketing for Nonprofits

NonProfit Hub

He shared his involvement with the organization on social media and this effort, coupled with other respected “niche” influencers in the field, helped significantly raise awareness and credibility to the organization’s results. How influencer marketing works. Think of influencer marketing as an amplified version of word-of-mouth.

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6 Types of Nonprofit Video Messages

Greater Giving

The script should provide insight into the nonprofit by following to the common writer’s mantra of “show don’t tell.” The Awareness Video. An awareness video can be a powerful tool for nonprofits for many reasons. Producing an awareness video is about creating a story of change. This video should not be “preachy.”

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10 Simple Strategies for a Successful Year-End Giving Campaign

Get Fully Funded

Work from a script so everyone is comfortable making these calls, asking for donations. Also look for local social media bloggers and celebrities who might be happy to lend their name to your year-end giving campaign. Even if you only have three or four ambassadors, you will get some donations from new donors and raise awareness.

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How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Often the sales funnel is part of the visualization: Awareness Evaluation or Consideration Engagement or Decision Action or Donation Advocacy or Loyalty Michael Johnston, co-founder and president of HJC New Media , encourages nonprofit organizations to take a page from the mapping playbooks of for-profit enterprises. Plan an amazing event.

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What Improvisation Can Teach Social Change Leaders

Beth's Blog: How Nonprofits Can Use Social Media

He lead us on a series of improvisation exercises designed to teach important skills for networked leaders: empathy, awareness, celebrating failure, being open to change and more. It was eye-opening to discover what you don’t notice when you are aware. The next exercise was about practicing awareness and openness.

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Designing for Good #3 – Best of 2016 Nonprofit Storytelling

Connection Cafe

This post is all about experiencing and celebrating epic nonprofit stories. Spielberg-esque production values, clever scripts, glitzy montage sequences, and enough moving narratives to make Godard feel warm & fuzzy. Breezy, colorful awareness message for sustainable fishing by heroic designers Nice & Serious. #7

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44 Ways to Turn Nonprofit Supporters into Fundraising Superstars

Connection Cafe

It’s crucial that you encourage your supporters to use social media to raise awareness for their fundraising efforts. Supply sample fundraising emails, Facebook posts, tweets, phone scripts, thank you notes, approved logos, etc. Celebrate their accomplishments annually with a thank you party/dinner/reception/etc.

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