Avatar Feeds ROI Time 
Nonprofit Tech for Good
JANUARY 22, 2013
There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media is time consuming and if you aren’t doing it right, you’re wasting your time.
Nonprofit Tech for Good
FEBRUARY 10, 2013
Many of these folks are new to Twitter and thus I get to see the Twitter debut of many nonprofits and there are eight very common mistakes that newbies make that unknowingly diminish their Twitter ROI from day one. 1) Following others without having yet uploaded an avatar. 2) Following others without having entered a bio.
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Nonprofit Tech for Good
OCTOBER 5, 2011
In the past, most nonprofits have set up groups without requiring approval or made their group an open group, thinking that this is an easy way to have a presence on LinkedIn without having to invest a lot of time. Use a Horizontal Avatar. It needs to be a strong avatar that makes a solid first impression. Don’t Use News Feeds.
Nonprofit Tech for Good
DECEMBER 3, 2020
However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.
Nonprofit Tech for Good
APRIL 2, 2016
Twitter requires a time investment that many small nonprofits simply do not have. Small nonprofits can barely invest the time it takes to manage a Facebook Page and Twitter Profile. All these new tools and trends are exciting, but impossible to effectively utilize if you don’t have a full-time new media manager.
Nonprofits Source
APRIL 19, 2017
Result: 63% more donations, 55% higher conversion rate and a 2X ROI. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. Saw a 2X ROI on ad spending. Environmental activists divided donors into audiences based on time spent as an activist: 0-6 month activist.
Nonprofit Tech for Good
APRIL 5, 2021
Known for having higher engagement than other social media, Instagram is evolving and it is becoming increasingly more difficult for nonprofits to get exposure in the Instagram Feed. After a supporter follows your nonprofit, your avatar is how they will mentally and visually connect your brand to your Instagram posts.
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