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10 Signs Your NGO Excels at Social Media

Nonprofit Tech for Good

The webinar content below was presented by Heather Mansfield on September 19, 2017 to 1,175 nonprofit staff. Your NGO consistently creates written content. Small NGOs should blog or publish news stories at least twice monthly. For example: Success stories , Campaign updates , Photo essays , Useful tips and advice.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter.

Linkedin 360
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11 LinkedIn Group Management Best Practices for Nonprofits

Nonprofit Tech for Good

Finally, keeping your group closed will pique the curiosity of potential new members and increase the likelihood that they will join. Use a Horizontal Avatar. LinkedIn Groups are the only community discussed in this book that uses a rectangular avatar instead of a square one. Don’t Use News Feeds. Publish Group Rules.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

” Beyond that, only add information and photos that you’re comfortable sharing with others: Again, to re-iterate Google Profiles are public and the information you add to your Google Profile can be viewed by others when you are participating in various Google Products. .” Upload at least five photos to your Google+ Profile.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. and training (HTML, photo-editing, social and mobile media best practices ).

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9 Must-Know Best Practices for Distributing Your Nonprofit’s Content on Social Networks

Nonprofit Tech for Good

The sooner your nonprofit can master content distribution on social networks, the more likely (and faster) your fundraising and content strategies will result in success. The five content approaches of success, urgency, statistics, quotes, and humor should be interwoven throughout your social network strategy.