Connection Cafe

SEPTEMBER 23, 2010

Author: Jordan Viator. Make a calendar – outline all activities you want to share, plan activity that integrates with overall organization messaging and schedule them in advance (tip: make a calendar).

Social Media 54

Social Media Tips Media Social 54

Connection Cafe

NOVEMBER 17, 2009

Author: Jordan Viator. It was very easy for people to brainstorm the tactical use of social media tools, but the real challenge when they were asked to write out objectives, measurement benchmarks, arguments to management and integration tactics with existing media. Integration is going to be key in 2010.

Social Media 45

Social Media Convio Media Social 45

Connection Cafe

JANUARY 8, 2010

Author: Jordan Viator. The lifetime value of a donor who engages with a charity through online and offline channels is three times more than that of those who engage offline or online only. Improve multichannel engagement/integration. Increase fundraising for participant-led events.

Jordan 30

Jordan Offline Channel Exercise 30

Connection Cafe

JUNE 25, 2010

Author: Jordan Viator. How much is your online fundraising augmenting offline efforts? Getting Strategic With Social Media: Approach, Integration and Measurement View more presentations from Jordan Viator. Measuring the return on investment for any organizational effort is a standard of doing business.

ROI 51

ROI Social Media Measure Metrics 51

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

The study’s author, Matthias Lufkens , says that the most successful organisations are those that use Twitter to make connections and tell stories, not just broadcast news. MT @atikaCNN Filming Syrian refugees crossing into Jordan safely – thanks @and_harper , @refugees + Jordan military pic.twitter.com/xMRJHR3xen. —

Policy 103

Policy Social Media International News 103