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New on SSIR: First and Foremost Know Your Community

Amy Sample Ward

If we truly are reproducing our offline social divides online, then it’s further proof that the central part of your social media strategy needs to be focused on your audience. Let’s step back a minute and consider why a nonprofit or social benefit group wants to include social networking as part of a social media strategy.

Community 100
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The Participatory Nonprofit?

Beth's Blog: How Nonprofits Can Use Social Media

gThe above video is one of the many social networking strategies that The Genocide Intervention Network used to transform itself from a small student group to national non-profit. This case study, " Using Network to Stop Genocide ," by Ian Boothe was published on Idealware a few days ago. Go read it.

professionals

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How Will Your Nonprofit Raise Money in 2012?

NTEN

Micro-philanthropy -- that ambiguous term that refers to all things socially networked, small-scale, and charitable -- will have matured. They'll want to set the programmatic agenda, select the beneficiaries and target areas, communicate the organization's message, and, in real-time, evaluate feedback as it comes in.

Money 53
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The Coming Wave of Web 2.0 Consultants and Vendors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Would you like a share of $5 million?

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The Coming Wave of Web 2.0 Consultants and Vendors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Would you like a share of $5 million?

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AAM Recap: Slides, Observations, and Object Fetishism

Museum 2.0

We started with a brief presentation of the basics of each project, and then spent about an hour responding to questions from the audience, using illustrative images and documents to support the discussion. conference audiences are ready to work (and play). This is a question I'm really interested in. Neither Click!

Slides 20
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New Models for Community Partnerships: Museums Hosting Meetups

Museum 2.0

People who engage deeply in any online community, whether a bulletin board or social networking site, want to meet in person. But these events have benefits both in terms of audience development and word-of-mouth marketing. Audience Development These events bring in new audiences in a comfortable context.

Museum 22