Museum 2.0

AUGUST 18, 2008

I've long believed that museums have a special opportunity to support the community spirit of Web 2.0 This month brings three examples of museums hosting meetups for online communities: On 8.6.08, the Computer History Museum (Silicon Valley, CA) hosted a Yelp! Me: Have you ever been to this museum? meetup for Elite Yelp!

Museum 22

Museum Hosting Model Community 22

Museum 2.0

AUGUST 3, 2009

Last month, the Christian Science Monitor published an article entitled, "Museums' new mantra: Connect with community." It took me a couple weeks (and various museum blog responses ) to realize what bugs me about this article--it treats "connecting with community" as a marketing ploy, a "mantra" rather than a mission.

Community 22

Community Museum San Diego San Francisco 22

Museum 2.0

MAY 5, 2009

I just returned from the American Association of Museums (AAM) annual meeting in Philadelphia. I led two sessions, one on visitor co-created museum experiences, and the other on design inspirations from outside museums. what is the value of the exhibition experience to non-participants, that is, regular museum visitors?

Slides 20

Slides Participatory Museum Children 20

Museum 2.0

MAY 8, 2013

Like a lot of organizations, my museum struggles with two conflicting goals: The museum should be for everyone in our community. We''re more successful when we target particular communities or audiences and design experiences for them. It''s impossible for any organization or business to do a great job being for everyone.

Museum 55

Museum Social Arts History 55

Museum 2.0

OCTOBER 22, 2008

There are lots of things visitors can’t do in museums. But what about the things that museum professionals can’t (or feel they can’t) do? This week at the ASTC conference, Kathy McLean, Tom Rockwell, Eric Siegel and I presented a session called “You Can’t Do That in Museums!” Why aren't we developing our audiences?"

Museum 20

Museum Professional Teen Map 20

Museum 2.0

DECEMBER 19, 2008

Every museum has a number for its operating cost per visitor. Most museums don't strategically set this number--too many operating costs are fixed by building needs--but they can use it to assess how expensive each visitor interaction is and evaluate the efficacy of programs. So where do online initiatives fit in?

Virtual 20

Virtual Museum North Carolina Evaluation 20

Bloomerang

APRIL 2, 2021

Julia Campbell will provide a framework for evaluating the best platforms for your unique organization, as well as ideas for creating great social media content your audience will love. We have a huge audience. So nonprofits are building Alexa Amazon skills to reach new audiences and build relationships with potential donors.

Social Media 80

Social Media Trend Video Marketing 80