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Guest Post: Facebook Video Tips from Non-Profit Marketers

Beth's Blog: How Nonprofits Can Use Social Media

16:9 ratios require that the viewer tilts their phone and watches it in a non-vertical orientation. Both versions were identical except for one key difference—aspect ratio. One was in a 16:9 landscape ratio, and the other was in a 1:1 square ratio. Video is a medium uniquely suited to do just that.”.

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

This should include: Minimum and maximum donation amounts Matching gift ratios Types of qualifying employees Types of qualifying nonprofits Submission deadlines And more! You certainly don’t want them to get to the end of your message and think, “That sounds confusing. To do so, be sure to mention matching gifts from the beginning!

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Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Get Fully Funded

Pay attention to the donor/attendee experience, then weigh out the potential cost and get ready to PLAN, PLAN, PLAN! Pick one that sounds like fun to you, because the planning and execution will be easier if you’re enjoying the work. Consider how much time and energy it will take to make your event successful.

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Tech Wellness in the Nonprofit Workplace: Tips for Avoiding Collaborative Overload

Beth's Blog: How Nonprofits Can Use Social Media

Sound familiar? Take a trend-line view. Is the ratio of team/solo time adequate? Being Present means paying attention to the people in front of us, focusing on the tasks at hand, and managing our emotions in the moment. Your teams needs to accept that you have to make choices. Is your team emailing after hours?

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7 Practical Tips for Engagement with a Higher Purpose On Social

Beth's Blog: How Nonprofits Can Use Social Media

Guy notes that the ideal ratio of peoples’ comments to your responses is one-to-one. Images Drive Engagement But Choose Wisely: In age of information overload and so many connections, visual content is more attention grabbing. Celebrate the Accomplishments of Individuals in Your Alumni Network. or “Love it!” Images work for engagement.

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Nonprofit Marketing and Fundraising Trends to Look Out for in 2018

ASU Lodestar Center

For nonprofit organizations, it is imperative to pay close attention to fundraising opportunities. That is why we have gathered some of the nonprofit marketing & fundraising trends that you should look out for in 2018. You can use these trends to help your organization grow and hit your goals this year.

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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

The efficiency ratio , also known as the revenue to cost ratio. The best part of the efficiency ratio is that it doesn’t involve any complex math. Use the efficiency ratio to calculate the ROI of your marketing activities. Not only do you need to convey value in your article, but also retain reader’s attention.

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