NonProfit Hub

MAY 3, 2019

If you really want to get the most out of socials, interpreting your analytics and using them to your advantage is key. . Engagement rate is the ratio of total impressions versus total engagements. Where are my analytics located? On Facebook , your analytics tab is actually named “Insights.” Congratulations! Post times.

Social Media 69

Social Media Analytics Media Social 69

Connection Cafe

JANUARY 12, 2015

At the end of the 2014 giving season, we completed a mobile fundraising study across 343 nonprofit websites to help separate our facts from our opinions. Reality: Across all of the nonprofits we measured, an average 9.5% The ratio of mobile-to-desktop donations also varied significantly across organizations. Reality: 12.3%

Mobile 20

Mobile Fundraising Ratio Registration 20

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics.

Metrics 81

Metrics Social Media Strategy RSS 81

Amy Sample Ward

APRIL 27, 2009

Analytics tools. Sarah Granger: advise nonprofits on using social media for advocating and communicating. Livingston - encourage small nonprofits to have at least a half time person doing listening and response (10 hours a week). look at what other nonprofits are doing in the space. The right metrics. test and teweak.

Social Media 102

Social Media Map Strategy Media 102

CauseVox

JUNE 1, 2021

Nonprofit development departments come in all shapes and sizes. It’s easy to get bogged down by stats so make it relatable by designating an individual as the focal point and adding a personal, heartfelt narrative. The nonprofit is then responsible for raising funds in order to get the match. Not sure where to start?

Websites 52

Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. Gathering insights: What is the style of the writing?

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. But the stats. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Word Press users can use General Stats plugin.

Measure 50

Measure Social Media Tools Technorati 50