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Extra Extra: the Benchmarks Webinar Recording

M+R

Some folks head straight to mrbenchmarks.com , exploring the full data set and following their own path down the rabbit hole of charts and findings. This year’s big headlines are: . Audiences grew across all digital channels. Related Links: Google Analytics and Benchmarks: What you need to know. Want more evidence?

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The Secret To Social Media Engagement: Kiss A Squirrel!

Beth's Blog: How Nonprofits Can Use Social Media

Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become better at using social media so that our channels experience more engagement and convert people to get involved? Craft good headlines. The common tip?

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” For example, long-form storytelling may still convert better than short snippets – the current long-form podcasts that top business charts are showing this.

Lesson 59
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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels.

Lesson 52
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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

In this blog series by Nancy Schwartz - Connect First- Your Marketing Magic Bullet (Part One) and Content, THEN Channels, Follows Connections (Part Two) – she answers the question she hears most often: what is the marketing magic bullet? Like any other channel, social media is a means to an end, a way to engage with your supporters.

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