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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

If your conversation rate is low or bounce rate is high, it’s a good indicator that your site isn’t engaging your visitors. Whichever page converts at a higher rate should be considered the more effective option and then implemented on your site. For instance, large text should have at least a 3:1 contrast ratio.

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7 Ways to Get More Out of Your Online Fundraising Platform

Qgiv

One important caveat to keep in mind, though, is that if you have a specific campaign that uses alternate colors and images, those alternate colors and images are what your supporters are expecting when they choose to give to that campaign. These gifts often come from a donor’s employer and match their donation on a 1:1 ratio.

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

For blogging, you have to use a couple of different tools to get the different metrics you need. On a listserv the other day, Laura Quinn at Idealware asked if "Visit" or "Click" data on Feedburner were useful metrics to track to assess reader interest in your blog content. Visitors are people who visit your blog.

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Blogging: 10 Hours Weekly. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.” That said, in the book I wish I would have written to “Follow on a 1:1 ratio or at least follow more often” – here are four reasons why.

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Blogging: 10 Hours Weekly. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.” That said, in the book I wish I would have written to “Follow on a 1:1 ratio or at least follow more often” – here are four reasons why.

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20 Best Practices to Optimize Your Nonprofit Donation Page

Bloomerang

Include alternative text for images and captions for videos. A/B testing is the process of designing two different versions of your giving form, then using website analytics to determine which page had a higher conversion rate. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis.

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33+ Giving Tuesday Ideas: Expert Tips and Campaigns to Try

Bloomerang

Posting blog articles with updates about the campaign. . Check out this example from our donor retention guide showing the impact of a nonprofit increasing their retention rates by just 10%: To retain your own supporters this Giving Tuesday we recommend the following tips: . Email open and click-through rates.