Successful Organizations On Twitter: Wellstone Action - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
APRIL 22, 2009
Elana Wolowitz, the Communications Director and voice behind the @wellstoneaction profile, took some time out of her hectic schedule to answer a few questions. The only guideline I have is that our tweets should be genuine and come from a real "voice" -- and that for our organizational account, that "voice" is a key part of our brand.
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