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Reflections from #MFOM14: Email Marketing, Fundraising, and Visual Communications

NTEN

The last time I was in Baltimore was in 2007, with Amnesty International at their regional conference, attending as a bright-eyed student organizer trying to learn how to more effectively spread the good word of social justice and human rights (the story of how I got involved in nonprofit marketing!). Here''s what they said.

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The Bots are Here: Leading With Our Humanity in the Age of Automation

Beth's Blog: How Nonprofits Can Use Social Media

To share its entire collection with art lovers, the museum created the “Send Me” bot allows anyone to send a simple text message and receive a picture of a piece of art matching the idea, words, or phrase texted. Note: Versions of this blog post were published on Guidestar and NTEN blogs. Unicef’s bot has had some early successes.

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Developing a Social Media Plan: Lessons from Election 2008

NTEN

These site subscribers are the hubs of their own social networks -- a population un-polled by traditional pollsters but known to the campaigns. Mash-Ups: Twitter gives you 140 characters to make your point ("tweet") to an international community of people interested in following your comments. and aggregates them.

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Five Simple Ways Nonprofits Can Measure Social Media ROI (Return on Investment)

Nonprofit Tech for Good

I have been doing the social media thing for almost 4 years and I took granted that most nonprofits are doing the basics in terms of measuring ROI, but recent polls I presented on Twitter speak otherwise. Poll your donors. The New Organizing Institute and NTEN also give webinars on social media. 81% answered no.

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