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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. Emotional stories of beneficiaries. But if you tell a story that makes viewers feel afraid or sad, expect more comments than shares.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

This sounds so obvious, but not planning ahead is easily one of the most frequent mistakes I see organizations making. Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point. Share impact stories.

professionals

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22 Email Ledes That Always Work!!

M+R

That catchy alliteration makes him sound like a comic book character, like Clark Kent or Lois Lane, Peter Parker or Bruce Banner. Striving to make storytelling work given the constraints of time, space, the boss’s demands, evolving trends, and how dang hard it is to draw horses. It will give you some why to go along with the what.

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Game Friday: The Beauty of Finding Things Out

Museum 2.0

They encourage exploration of spaces, focusing on evoking emotion through rich graphics and sound. There is no over-arching story or puzzle (unless you fall into a Bill and Ted's Excellent Adventure reverie). My game source is Casual Gameplay , where you can also find reviews and hints on these and other games.

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Mobile Fundraisers: Explore Best Practices & Campaign Ideas

Qgiv

Craft engaging (but concise) stories. Storytelling is an essential component of fundraising , and especially so when it comes to mobile fundraising. A good story can be the deciding factor in contextual giving and connect donors closer to your cause. Have an opt-in policy. Do you have an opt-in policy?

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Treasure Hunts, Tactile Domes, and Other Layered Beings

Museum 2.0

She was telling me the story of how she ended up in Santa Cruz. At this point in the story, like most reasonable people, I stared. At first listen, the book sounded like a childhood favorite of mine, The Eleventh Hour , a lavishly illustrated whodunit riddled with ciphers and a solution in a sealed envelope.

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