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Top Lessons from GivingTuesday 2023

Neon CRM

As nonprofits continue to navigate a challenging economic climate, GivingTuesday continues to play a unique role that is special to the nonprofit sector. GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Where Do Donors Give?

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Ready to Respond: Real-Time Lessons in Preparedness from the Headlines and the ACLU

Connection Cafe

Supporters and the public could quickly understand the role the organization is playing in this issue. Influencers Were Mobilized. We’ve heard from experts about the importance of influencers before, but at an increasing rate we’re seeing just how crucial they can be for your cause in these time-sensitive moments.

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. WFP USA paired this memorable introduction to Rani with a compelling fact that emphasizes the importance of empowering girls like her: School meals increase girls’ school enrollment rates by 12%.

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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

While mobile optimization isn’t a direct Google ranking factor, it indirectly benefits SEO by reducing bounce rates in addition to giving your website the perception of professionalism. Interestingly, data collected from Moz suggests that organic click-through rates do impact SEO rankings. Link to outbound sources.

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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

How content marketing influences donor behavior. How to measure data to influence your marketing decisions i. How to Increase Email Open Rates! ”. Who cares if your email open rate jumps 15% if you don’t have an integrated marketing plan to support the lead nurturing process? How to set up Google Search Console.

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[VIDEO] 4-Step Plan to More Donations and Greater Fundraising Results

Bloomerang

If you just had to rate it on a 1 to 10. We’ve got some people new in their role. And if you can’t articulate that, if you can’t really speak to that, then maybe you’re not bringing much value for them and maybe your retention rates are not going to be great. You’re a group of passionate people.

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[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

I’m going to share some website tweaks to help you boost your conversion rate for online gifts. It’s actually a good thing to send more email because the more email you send, and the more people open and read your email, the better your deliverability rate. They can boost your conversion rate 5%, 10%, as high as 27%.

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