Fundraising Headline Hints Mind 
Greater Giving
DECEMBER 12, 2022
At this time of year, we assess our fundraising performance and make plans for next year. In fundraising, we talk a lot about donor lifetime value. The idea of donor lifetime value is a big one in fundraising. But when you’re reviewing your status and performance, keep in mind that it’s not all doom and gloom.
Get Fully Funded
MARCH 14, 2022
A well-defined brand supports your marketing and fundraising efforts and lets people know instantly what you’re about. It gives a person the essence and hints about the work the organization does. You can also emphasize your headlines and key phrases by bolding them, increasing the font size, and capitalizing the letters.
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Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 23, 2013
Their marketing has tangible results: in 2012 alone they raised $33 million, and over $8 million of that was raised through their online fundraising platform. With that in mind, here are nine marketing lessons other nonprofits can take away from charity: water. This is pure genius for enlisting others to spread their message.
M+R
JANUARY 26, 2023
If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. In order to ground things a bit, we’re going to include an example of each type of lede from a hypothetical environmental organization sending a fundraising appeal on the topic of climate change.
Nonprofit Tech for Good
NOVEMBER 7, 2020
By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another.
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