Bloomerang

DECEMBER 13, 2022

There were two instances this year where I made gifts over and above what I had intended and they both involved personal contact from someone in the development office (director or gifts officer). Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. People give.

Retention 111

Retention Donor Gift Nonprofit 111

Bloomerang

DECEMBER 13, 2021

Instead, send emails from someone on your team or board and make sure the sender name and email address correspond to that person (example: Claire and claire@). . Did you know the average nonprofit email open rate for nonprofits is 25%? Here’s a sample script you can use: . “Hi! Spend some time crafting your subject line.

Tips 118

Tips Fundraising Pledge Mail 118

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Had a 55% increased conversion rate. Next, EDF created ad copy that was relevant to each audience and their personal relationship with the nonprofit. Result: 119%-203% higher conversion rates. Average click-through rate (CTR) of 3.4%.

Ideas 111

Ideas Donation Online Strategy 111

Connection Cafe

JANUARY 21, 2014

Donor stewardship is a great place to begin making changes that can impact your donor retention rates. For instance, it would be unreasonable to expect that you could personally call 7,000 donors to thank them and provide them with an organization update. Change up your thank you phone call script. Take a Cue from Major Gifts.

Story 44

Story Donor Integration Storytelling 44

Qgiv

FEBRUARY 15, 2022

It can also motivate fundraisers to know when they’ve achieved personal fundraising goals or when your organization has passed fundraising milestones throughout your campaign. Use analytics software to determine what days and times you have higher open and click-through rates. Try placing a personalization token in your subject line.

Template 59

Template email Fundraising Tips 59

Nonprofits Source

OCTOBER 11, 2017

I’ve also found that making a few simple adjustments to your headline process can dramatically improve audience response rates as well as organic search results. For example, you can take 5 related blog posts and combine them into a massive ebook or white paper to distribute as a content upgrade.

Process 98

Process Content Digital Marketing 98