Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

You can also invite Alums to share what they’re up to as part of your engagement strategy on social channels, either as a dedicated post or part of the conversation in the comments. This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. pic.twitter.com/PXdIUl0IIQ.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

I'm here in Chicago for a very brief trip on a panel about metrics and measurement for museums called "New Spaces, New Measures." I came across two more excellent resources on this evolving topic of social media metrics and wanted to quickly summarize before I add to the link list in the wiki.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 17, 2008

Screencapture from Jonny Bentwood 's White Paper on measuring influence. And before even getting to the meat of the metrics, conceptual models, and ideas, the introduction provides a powerful case for using social media that is well articulated: For the first time in history, technology has reached a point where everyone has a voice.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. Measuring the Value of Your Blog.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

Fear about letting the public comment back "publicly". Fear that it will take staff time, there will be little return, and the return will not be as easily measurable as, say, a direct mail piece. There are many different tools to support this - from leaving comments on blogs or using twitter. Especially in this economy.

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CauseVox

JUNE 5, 2023

The key is to define clear, measurable objectives that align with your overall fundraising strategy and tailor your content to support those goals. Schedule Regular Engagement: Set aside time to engage with your audience through comments, messages, and shares. Ask questions, conduct polls, or run contests to encourage feedback.

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Tech Soup

APRIL 5, 2017

She highlighted the importance of tracking metrics and KPIs and measuring what matters. Identify the Social Media Metrics You Need. Organizations need to determine which metrics are the most important to track, which should be the ones that will help you make strategic decisions about your organization. More from NTC.

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