How to Write an Irresistible Email Fundraising Appeal (any time of year)
Whole Whale
JULY 18, 2022
Your email list is one of your most valuable fundraising tools. Use compelling images. People are visual creatures and tend to respond better to images than text alone. Adding a relevant image (or even just a photo of yourself!) Just be sure not to use too many images, as this can make your email look cluttered.
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