Connection Cafe

SEPTEMBER 4, 2012

But as users of any email marketing tool can tell, sometimes constituents will mark your messages as spam anyway. You may have heard the expression "Spam is in the eye of the beholder." In the interests of staying out of the spam folder, here are some tips: Problem 1 - long lag time between paper signature collection and welcome email.

Spam 34

Spam Problem Channel email 34

Connection Cafe

NOVEMBER 17, 2017

Open Rate: If you manage an email campaign of any size, then you’re familiar with an open rate. For example, if 100 people received your email and 20 people opened it, then your open rate is 20%. Click-through Rate: Once again, this is a term with which you’re likely familiar. Knowing any of these rates is easy.

email 32

email Rate Test Spam 32

Neon CRM

JUNE 23, 2023

And roughly 45% of that volume is unsolicited spam messages. While the emails you send to your members aren’t spam, that doesn’t necessarily keep your messages out of the junk folder. Almost half of the consumers who marked an opt-in message as spam reported doing so because they were emailed too frequently by the organization.

Retention 52

Retention Strategy Nonprofit Mail 52

The Modern Nonprofit

DECEMBER 21, 2021

Monthly giving donors have a retention rate of 90%, whereas repeat (but not subscribed) donors fall to 60% and first-time donors drop all the way to 23%. And if you keep your recurring donors for more than 5 years, the retention rate skyrockets to 95%. What is your rate of retention on subscribed recurring donors?

Giving 96

Giving Create Model Retention 96

EveryAction

AUGUST 17, 2016

For example, if you notice he’s an enthusiastic door-knocker on canvassing days but doesn’t even open your phone banking sign up emails, keep those habits in mind for future volunteer asks. And don’t forget to keep location and travel considerations in mind when sending out calls for volunteers! Digital reports.

Software 100

Software Donor Management Template 100