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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

Send In the First 24 Hours Post Donation According to recent email marketing research , the timing with which an email is sent is one of the most essential criteria regarding its likelihood of success. Key elements to keep in mind should include: Your logo Color scheme Typography Imagery Brand voice And more! Let’s get started!

Gift 97
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Tech Wellness in the Nonprofit Workplace: Tips for Avoiding Collaborative Overload

Beth's Blog: How Nonprofits Can Use Social Media

According to Rob Cross’s research, knowledge workers spend 90 to 95 per cent of their time on the phone, responding to e-mails or in meetings. Research shows that staff often resist using multiple services, often because they don’t want to open one more window on their computer or launch one more app on their mobile device.

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How Do Nonprofits Make Money?

Qgiv

The first thing that comes to mind for many people when they consider how nonprofits make money is fundraising. It’s essential to budget accurately and keep in mind your expense ratios when you’re planning an event. It can also help to choose your event planning committee with these cost-cutting strategies in mind.

Money 52
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End-of-Year Fundraising & Matching Gifts: It’s Not Too Late!

Double the Donation

Ready to dive deeper into fundraising research and learn more about matching gift software, strategic donor appeals, retroactive outreach, and automated email streams? While it varies from company to company, many employers grant employee matches through the end of the calendar year in which the initial gift was made.

Gift 52
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7 Practical Tips for Engagement with a Higher Purpose On Social

Beth's Blog: How Nonprofits Can Use Social Media

Celebratory interactions should be a consistent part of your engagement and content calendar, so set up systems to capture and share alumni personal, social, and professional news. Guy notes that the ideal ratio of peoples’ comments to your responses is one-to-one. Use Nostalgia (old class photos) to Spark A Trip Down Memory Lane.

Practice 107
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Engaging Recurring Donors: 4 Impactful Strategies

Achieve

Your nonprofit likely keeps a full event calendar, and sending out a personalized invitation to your recurring donors can be an extra nudge towards encouraging them to attend. Research and leverage effective strategies for your organization to solidify these connections and offer your donors new ways to expand their support.

Impact 105
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20 Best Practices to Optimize Your Nonprofit Donation Page

Bloomerang

Research by the Blackbaud Institute shows that 12% of total fundraising comes from online sources. To increase your online donation form’s accessibility, design it with the Web Content Accessibility Guidelines (WCAG) in mind. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis.