Greater Giving

DECEMBER 12, 2022

At this time of year, we assess our fundraising performance and make plans for next year. In fundraising, we talk a lot about donor lifetime value. The idea of donor lifetime value is a big one in fundraising. You can’t help but notice the negative headlines this year.

Retention 91

Retention Donor Support Giving 91

Get Fully Funded

MARCH 14, 2022

You probably want a News page for your blog (if you plan to have one), which will help you keep your site fresh. A well-defined brand supports your marketing and fundraising efforts and lets people know instantly what you’re about. It gives a person the essence and hints about the work the organization does. They invoke a mood.

Profit 124

Profit Websites Build Work 124

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray. This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray.

Charity 128

Charity Lesson Marketing Digital 128

Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. Facebook and Instagram.

Channel 247

Channel Sierra Leone Story Digital 247

M+R

JANUARY 26, 2023

If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. In order to ground things a bit, we’re going to include an example of each type of lede from a hypothetical environmental organization sending a fundraising appeal on the topic of climate change.

email 110

email Work Sound Hurricane 110

sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Hint: Don’t make them scroll through their inboxes—more on that below!) Did we set appropriate capital campaign goals with our board?

Campaign 58

Campaign Tools Phase Accessibility 58