Insights from the 12th Annual Blackbaud Peer-to-Peer Fundraising Report
sgEngage
MARCH 13, 2024
This report compares peer-to-peer (P2P) fundraising data from 2020, 2021, and 2022. Revenue was way up in 2022. This is a consistent theme that the P2P industry has seen every year, and it makes sense. Conversely, walks/5Ks with registration fees declined year over year in total number, participation, and revenue.
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