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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Put a human face on the cause through case studies, testimonials, and videos. Blend time-tested principles with bold new applications.

Lesson 59
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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

With the right event management software for nonprofits, you can run your fundraising events more efficiently, helping you raise more money for your cause. Each template is easy to edit and customize, offering flexibility for diverse content needs. Pricing Constant Contact offers plans starting at $12 per month.

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. What websites and blogs do they read?

Analysis 105
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5 Nonprofit Tips to Boost the Website Experience for Members

DNL OmniMedia

Ensure that all of your nonprofit’s members can access and benefit from your website content. This could include discussion forums, live chat support, or interactive polls and surveys. Create Members-Only Content You can create exclusive areas specifically for members on your website.

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Do You Need a “Communications Manager” or a “Community Manager” at Your Nonprofit?

NTEN

Traditionally, the job of communicating with supporters about your cause has been the responsibility of your "Communications" staff. I also informally polled the NTEN community. Communications managers are advocates for content; community managers are advocates for conversation", she says. "If What's the difference?