Benchmark email Gift Haiti 
Care2
MARCH 22, 2011
Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Online Advocacy and Email. Fundraising emails had the lowest click-through rate. Online Fundraising.
Care2
APRIL 9, 2012
The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. Email Open Rates: Advocacy messages had the highest open rates, click-through rates and response rates – as well as the lowest unsubscribe rates.
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Connection Cafe
MARCH 14, 2011
Downtime may be hard to come by with SXSWi , NTC and AFP International activity this week, but just in case you have a few minutes to burn waiting for a flight, train or a panel to start, I’m arming you with some exhilarating reading material — the Convio Online Marketing Nonprofit Benchmark Index Study. What about Haiti relief?
Tech Soup
MAY 22, 2012
According to Blackbaud 's 2011 Online Giving Report , online earnings dropped by 55 percent; but that was likely due to the increase in donations due to the Haiti earthquake in January 2010. Update them with your organization’s progress and show them how their gift has made a difference. Follow Up Relentlessly.
Connection Cafe
MARCH 30, 2011
Did they designate the gift? Sometimes organizations don’t even actually get to the ask unfortunately – they know the best window is right after someone has made a gift, but they need to be prepared to run a test. Do you even know your own benchmarks? Katrina donors didn’t necessarily give to Haiti.
sgEngage
NOVEMBER 29, 2010
Of the organizations receiving gifts for Haiti, 59% passed the donation along to another organization and 41% funded their own relief efforts. For the organizations receiving gifts for flood relief, 61% forwarded the donations and 38% planned to use them. billion in total giving for Haitian earthquake relief. sectional studies.
sgEngage
JANUARY 20, 2011
Don’t use a blank gift amount on your donation forms. Most fraud starts with $1 gifts so that the criminals can test the numbers. Setting a minimum gift amount or using that in combination with a specific ask string will help. Here are steps organizations can take: 1.
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