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3 BIG reasons not to build a Mobile App!

Whole Whale

You might hear an assumption along the lines of the following: Your organization’s audience all have mobile phones, there is therefore a huge opportunity for all of them to connect with your org on a custom app. Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). Charity Miles.

Mobile 96
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Get Ready! The Luminate Online Benchmark Report is Coming and It’s BIG.

Connection Cafe

And how is one organization doing relative to other charities? All of this is why I am so excited for next week’s release of Blackbaud’s 2015 Luminate Online Benchmark report. Yeah, I know, there are lots of benchmarks out there. billion dollars raised, it’s the biggest, baddest benchmark out there. In a word – size.

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Storytelling Through Paid Advertising

NTEN

While devotedly pouring over websites dedicated to votive candles and stationary, googling " decoupage ", and researching charities for our registry, I was stopped in my tracks by a striking banner ad. I want to share the basics that your org should think about. What do paid ads really do?

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Comprehensive Guide To Year-End Giving

CauseVox

Is it best to create a monetary goal or one based on impact metrics? Other Examples: An Adopt-a-Family campaign for families in need Movember: growing a beard for charity in November. While we know that not all orgs have this same brand awareness, we believe that less can be more, that simple can be best.

Guide 73
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The Long, Long Tail of Facebook Causes - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) And you should be everywhere, but prioritize.

Causes 48
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The Long, Long Tail of Facebook Causes - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) And you should be everywhere, but prioritize.

Causes 48
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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. Dolores McDonagh of Charity Dynamics write on npEngage about the Top 3 Roadblocks to Event Registration.

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