Measuring Impact: The First Step
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 3, 2013
But it wasn’t until Active Voice brought on a full time evaluator that were we able to identify and actually measure the kind of shifts we think films can contribute to. But they don’t necessarily think of this as evaluation. Like it or not, evaluation is a crusty kind of term. Who are we trying to reach? Why this story, now?
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