Beth's Blog: How Nonprofits Can Use Social Media
MAY 23, 2017
Some things have not changed: Time and attention are finite. Stories need to be compelling, immersive, human, funny, or provocative to capture attention. Marcelo talked about how humor can capture attention. Empowerment. The importance of digital reputation management – stories last forever and can spread quickly.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 7, 2011
Note from Beth: I love when I discovered folks who are community organizers and successfully transfer what they know about community organizing offline to the online world. Just like any real world activist, motivation is triggered by empowerment and shut down with arrogance. Pay attention to what is working in the community.
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Beth's Blog: How Nonprofits Can Use Social Media
MARCH 3, 2009
Last month, the Twitter community came together online and offline in over 180 cities around the world to raise money for charity:water with the highly successful " Twestival " fundraising event which brought in over $250,000. The event attracted a lot of attention because it was an example of integrating a live charity event with Twitter.
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 14, 2011
Some tips to build capacity and benefiting from a fundraising contest: Get organized both online and offline. NStreet Village : N Street Village is a community of empowerment and recovery for homeless and low-income women in Washington, D.C. Designate a cheer leader. Gather your tribe and rally the base. Get your base to give first.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 5, 2012
It shows that attention is the sharpest during the first 10 minutes of the lectures, then plummets, and then gradually goes back up but not to the same level. That means talking non-stop for more than 10 minutes, people start to tune out. This is important for both online and offline instructional delivery.
Saleforce Nonprofit
NOVEMBER 18, 2021
Whether you’re eliminating paper forms and having data directly submitted to Salesforce or collecting information offline and having it sync when back online, these features provide opportunities to start the transition from paper to digital. Recruiting and engaging program participants is a key part of any organisation’s mission.
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 27, 2010
Employ empowerment marketing. There’s a piece in the New Yorker by Malcolm Gladwell that includes a nice mention for the book and quotes from the author, although it started a debate about the offline-online connection. Tell your story. Act, then think. Design for collaboration. Measure one metric. Try, fail, try again, succeed.
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