NTEN

JANUARY 5, 2012

Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists.

Brain 92

Brain Causes North Carolina Ratio 92

Byte Technology

DECEMBER 1, 2015

Indeed, with the Internet now funneling so much information into our brains on a daily basis it’s easy to get lost in the cacophony of the web and the short attention spans it’s created. Does it grab people’s attention immediately? And that fight should begin at that most holy of public spaces: your website.

Profit 100

Profit Websites Brain Attention 100

Achieve

DECEMBER 16, 2014

Still, end-of-year gifts and donations account for a substantial amount of the money raised by nonprofit organizations, which, in an effort to capture every bit of potential support before January 1, typically kick off the end-of-year fundraising season with a series of direct-mail appeals and then move on to email solicitations.

Fundraising 40

Fundraising Language Gift Statistics 40

Achieve

FEBRUARY 11, 2022

specifically recommends finding a CRM solution that can automatically fill out message templates with personal information for both emails and traditional mail. Use statistics strategically. However, the human brain naturally has some difficulty grasping exceptionally large numbers of exactly what percentages mean. Tell a story.

Impact 105

Impact Donor Strategy Statistics 105

Bloomerang

JUNE 25, 2021

Well, your database, I’ve said this, your database is like your brain, right? Like your fundraising brain. Many mail houses and data systems. Now, 50% of people pay more attention to direct mail than to any other marketing channel. I go in and I look at clients who just use e-mail and send out their e-mail.

Database 67

Database Donor Video Mail 67

Bloomerang

NOVEMBER 20, 2021

And I learned a lot about fundraising before the internet, when you just dialed for dollars and sent mailings and had a lot of house parties. . I think our days and our brains can sometimes feel like this calculation. . We are competing for attention at a level we have never seen in our lifetimes. ” Thank you.

Video 92

Video Fundraising Louisiana Minnesota 92

Bloomerang

JUNE 20, 2023

Here are additional benefits of an online fundraising strategy for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue.

Ideas 96

Ideas Guide Online Fundraising 96