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How to effectively communicate impact to nonprofit stakeholders

ASU Lodestar Center

As nonprofits rely heavily on donors to provide their revenue, the question becomes, how do prospects determine an organization’s donation-worthiness? Studies show that donors ask less about where their money is spent and more about the impact their donation is making. The problem with ratios.

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How much do you spend on overhead?

ASU Lodestar Center

Most in the nonprofit sector have heard the question, “How much of my donation will go toward programs?” Instead of focusing on income and expense ratios, donors should ask about the scale of the organization’s goal, how they are measuring their goal progress, and what it would take to reach that goal. Illustration by Yuxin Qin.

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Why should charitable donors invest in nonprofit infrastructure?

ASU Lodestar Center

The unrealistic expectations that have been created through the nonprofit starvation cycle by donors only continues to rise as nonprofit efficiency is judged on financial ratios. Donors need to be educated on the harsh reality of solely judging an organization’s efficiency through financial ratios.

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Going Viral: How One Organization Was Transformed by an Unexpected Windfall

ASU Lodestar Center

Their overhead ratio looked great, which was one of the reasons that the Wilners had selected RAICES to receive the donations; however, that lack of infrastructure also led to difficulties communicating with their new donors and with tracking and acknowledging donations—more than 250,000 of which poured in the first week to the Facebook campaign.

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Research Friday: Does your nonprofit have an outcome-driven culture?

ASU Lodestar Center

Individual donors are increasingly demanding outcomes from the nonprofits they support: Over 80 percent of charitable donations come from individuals. Karina Lungo is a graduate student of the Master of Nonprofit Studies degree at Arizona State University. Arizona Scope of the Sector , ASU Lodestar Center. McCawley, P.

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ASU Lodestar Center Blog: Can You Teach a Watchdog New Tricks?

ASU Lodestar Center

In their quick-takes on "making smart donations," media stories frequently tell donors to pick the charity that spends the least on administration and fundraising. News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Well, lots of places. Magazines like Forbes , U.S.

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[VIDEO] Exploring Cryptocurrency: Introducing New Giving Methods to Your Nonprofit

Bloomerang

Carlyn Schulzke and Matt Hayes will discuss how current data on donor demographics impacts major-gift donations with specific emphasis on simple, safe and secure methods of attracting and engaging with cryptocurrency donors. They’re a cool donation platform, specifically for cryptocurrency. Full Transcript: Steven: Okay.

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