Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. The tools include Google Analytics, PostRank, Feedburner, and others. Reader Bookmarking: This is bookmarked content for later retrieval which is some indication of reader value. .

Metrics 81

Metrics Social Media Strategy RSS 81

Amy Sample Ward

MARCH 30, 2012

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). The goal of the communication strategy was to raise general awareness of the issue and offer information and facts for grassroots advocacy.

Web 132

Web Journal Children Global 132

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Your organization has identified a social media objective, audience, strategy, tools, measurement, and experiment. Listening by using rss feeds helps refine their services and help stay sharp and connected to experts in the field. Listening should be linked to real life decisions or your social media strategy objectives.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Have Fun - Do Good

SEPTEMBER 18, 2008

Between the internet strategy teleseminar for the San Francisco Writing Conference I did on Monday, the blogging presentation I did for the Oakland branch of Ladies Who Launch on Tuesday, and the consults I had with individual bloggers on Wednesday and Thursday, I've been asked several times this week: "How do I increase my blog traffic?"

San Francisco 41

San Francisco Bookmarking Technorati Meme 41

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. You can actually go back and review your entire feed.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics. Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. Hard data points: You can get these metrics from Google Analytics.

Measure 95

Measure Tips Metrics Bookmarking 95

Nonprofit Tech for Good

FEBRUARY 8, 2015

The challenge is for nonprofits to learn from and apply the scientific data to their Twitter strategy. This strategy adds variety to their feed, engages their followers, builds credibility with the NGO sector, and eliminates the risk of appearing to over-market their services by only tweeting about themselves.

Twitter 100

Twitter Practice Mali Nonprofit 100