article thumbnail

How To Create Explainer Videos That Donors Will Love

Nonprofits Source

And explainer videos have proven to be very effective, conversion-wise, with 74% of people saying that they’ve bought a product after watching one. An explainer video is a valuable piece of content that will surely catch the eye of people, so you’d better use it as often as possible to gain more exposure! Final Thoughts.

Video 45
article thumbnail

6 Powerful Types of Video Content Every Nonprofit Needs

Nonprofits Source

You can use them virtually everywhere, and repurpose them for all your marketing goals , whether that’s more engagement on social media, or more conversions on your homepage! This type of video content is extremely powerful and useful. Explainer videos are usually 30-90 seconds long, which translates into a script of around 150 to 200 words.

Video 85
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Joys of Google Grants, Part 1 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

$10,000 worth of free advertising each month through Google’s AdWords program ? Google AdWords charges are calculated on a cost-per-click basis. But a few months later, we were seeing our AdWords click-through rates of 600 per day. my co-workers and I knew it was at least worth trying. It was free , after all.

Google 37
article thumbnail

The Joys of Google Grants, Part 1

Care2

$10,000 worth of free advertising each month through Google’s AdWords program ? Google AdWords charges are calculated on a cost-per-click basis. But a few months later, we were seeing our AdWords click-through rates of 600 per day. Next we created a separate AdWords campaign for each of our issue areas ?

Grant 37
article thumbnail

The Best Productivity Tools (Part 2): Favorites Revealed

Tech Soup

Balsamiq and Moqups are also great for beginner wireframing. Google Tag Manager helps you add little bits to sites; for example, you can track conversions from social media onto your site. InVision and Marvel are prototyping tools in which you can have many people contribute and leave comments, like Google Docs for design.

Product 52